BBG Ventures is a NYC-based seed stage fund that invests in consumer tech start-ups with at least one female founder. We back the new wave of entrepreneurs who are reimagining daily life, creating market-defining products and services that make our work, play and home lives simpler, better — and more satisfying. We invest across marketplaces, commerce, media/content, services built on mobile and connected living.
We believe the greatest untapped opportunity for venture capital lies in backing women who are using technology to address common life-challenges and transform daily habits. Women are the dominant users of the fastest-growing mobile and social platforms, and they make or influence 85% of consumer purchases. We think it’s smart business (and plain old common sense) to invest in entrepreneurs who know the end-user best.
